The tipping point
An introduction to the Tipping Point theory explains how minor changes in ideas and products can increase their popularity and how small adjustments in an individual's immediate environment can alter
250,00DH
An introduction to the Tipping Point theory explains how minor changes in ideas and products can increase their popularity and how small adjustments in an individual's immediate environment can alter group behavior.
| ISBN / EAN | 9780316346627 |
|---|---|
| Publication date | 2002-01-31 00:00:00 |
| Editeur | Back Bay Books |