Value Creation and Sport Management

The sports business has become one of the fastest-growing industries in recent years. This book presents a conceptual framework based on the concept of value creation to show how we can understand and explain the success and failure of sports organizations.
950,00 DH
The sports business has become one of the fastest-growing industries in recent years. This book presents a conceptual framework based on the concept of value creation to show how we can understand and explain the success and failure of sports organizations.
Plus d'infos
ISBN / EAN 9780521199230
Auteur Gomez, Sandalio (IESE Business School, Madrid)
Editeur Cambridge University Press
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